Since its launch in 2011, London based womenswear brand FYODOR GOLAN has developed a distinctive visual language through their advanced contemporary ready-to-wear.
FYODOR GOLAN’s spirit and approach to design represents Positive Intellectualism, a movement of passionate self-expression, which is instantly recognizable through the use of vivid colors and fabrications merged with elevated sportswear aesthetics.
Designed for a variety of women, FYODOR GOLAN defines a new breed of advanced contemporary brands, combining the ease of luxury sportswear along with considered elevated aesthetics. Playing on perception of identity, the brand finds its voice in through flashes of rainbow colour and injections of lightheartedness, reflective of its true essence and approach.
The brand is led by design duo Fyodor Podgorny and Golan Frydman. With backgrounds in Fine Art the designers bring a fresh and expressive creative flair to their collections.
Fyodor studied at Royal Academy of Fine Arts Antwerp and Golan Graduated from Istituto Marangoni London. Their combined experience in the industry includes Alexander McQueen, Issey Miyake, Richard Nicol and Raf Simons.
FYODOR GOLAN continues to bring unique collaborations to London Fashion Week inclusive of My Little Pony, Transformers, Coca-Cola, Post- it, Power Puff Girls and Chupa Chups. The brand has also established impactful retail experiences and take-overs with prestigious stores including Colette, I.T Apparels, Selfridges, Luisa Via Roma, and Harvey Nichols.
FYODOR GOLAN’S second season won the Fashion Fringe Award and in 2012 the brand was the youngest label to be the focus of the V&A’s “Fashion in Motion” exhibit. In 2015 the brand was awarded Best New E-Store at Decoded Fashion Futures Awards. In 2016 and 2017 brand was selected for the BFC Fashion Trust.
The designers have dressed some of the most influential fashion figures of contemporary culture including: Madonna, Rihanna, Miley Cyrus, Ariana Grande, Rita Ora, Jenifer Lopez, Zendaya and Karolina Kurkova to name a few.
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